http://ping.fm/HzOf3
Lets start focusing on change with our education system for the benefit of our children.
Sunday, November 29, 2009
Saturday, November 28, 2009
LinkedIn News: Check out this link (via http://ow.ly)
How's your corporate fan page numbers? Filemobile can help!
How's your corporate fan page numbers? Filemobile can help!
Let’s stop the participating Ribbons Campaign Once and for All!
In 2004 a study showed by 2050, he says, Chinese will continue its predominance, with Hindi-Urdu of India and Arabic climbing past English, and Spanish nearly equal to it.
Swarthmore College linguist K. David Harrison
Do you know there are more University educated students in India than we have people….Yet North America has the highest ranked Universities…?
What does this mean?
Think about our world today and how we receive information and digest information…..Does it make any sense that we have bricks and mortar schools that have a time schedules set for children to arrive home and work on the farm fields? When was the last time you watched kids mowing lawns and gardening after school…? LOL!
Our system needs to change.
I attended a volleyball tournament for my daughter who is in grade six. When the girl knocked the ball over the net the boy caught it and then tried to mimic a volley…What is going on people? Someone in the crowd shared that this is the new way so the kids have more fun…..? Excuse me? So now we are changing rules to make things easier for our kids…..? If we make things more easier for our kids they will never have a job vs. the rest of the world that have to work for food. What do our children receive when the do anything in school…..A ribbon! What happens to it? Left behind because are schools provide ribbons for showing up or going to the bathroom…..Enough with the ribbon mentality…Wrong! This house league mentality is destroying our children’s ability to compete on a global stage. Do you remember how great it felt when you received that big golden trophy because you gave blood and sweat and earned this trophy? Now we just give them out to everyone……NOT!
When did we sign up to shield our children from learning to win and achieve. Who likes to lose? When we lose we learn so the next time we win. That is our human nature. Why are we teaching our children a fake world of reality? How will this help them in the business/real world? We are now competing for everything on a global level and we know that very soon English will be overtaken by Chinese as the primary language of the world.
I suspect that most of us had to find a job and contribute to the family. I started at 14 and have never stopped. Why do parents these days want to keep their children in a bubble and not have them understand the value of working for a pay cheque?
As parents we must do our part. Like many of us I’m a single father raising my girls half the time. My girls like your children have simple needs. They want to be loved. As a parent can we not fulfill this requirement? Don’t provide a nanny, video games, IPOD, or anything other than your time. Can we all make a pledge right now to do this..?
Lets start becoming involved with our children’s schools and voicing our opinions to move things back on track. We are falling behind everyday to the rest of the world. Start small but everyone needs to be involved if we are going to provide our children with the tools required in this new world!
Make it a great day!
By Kyle McGuffin
In 2004 a study showed by 2050, he says, Chinese will continue its predominance, with Hindi-Urdu of India and Arabic climbing past English, and Spanish nearly equal to it.
Swarthmore College linguist K. David Harrison
Do you know there are more University educated students in India than we have people….Yet North America has the highest ranked Universities…?
What does this mean?
Think about our world today and how we receive information and digest information…..Does it make any sense that we have bricks and mortar schools that have a time schedules set for children to arrive home and work on the farm fields? When was the last time you watched kids mowing lawns and gardening after school…? LOL!
Our system needs to change.
I attended a volleyball tournament for my daughter who is in grade six. When the girl knocked the ball over the net the boy caught it and then tried to mimic a volley…What is going on people? Someone in the crowd shared that this is the new way so the kids have more fun…..? Excuse me? So now we are changing rules to make things easier for our kids…..? If we make things more easier for our kids they will never have a job vs. the rest of the world that have to work for food. What do our children receive when the do anything in school…..A ribbon! What happens to it? Left behind because are schools provide ribbons for showing up or going to the bathroom…..Enough with the ribbon mentality…Wrong! This house league mentality is destroying our children’s ability to compete on a global stage. Do you remember how great it felt when you received that big golden trophy because you gave blood and sweat and earned this trophy? Now we just give them out to everyone……NOT!
When did we sign up to shield our children from learning to win and achieve. Who likes to lose? When we lose we learn so the next time we win. That is our human nature. Why are we teaching our children a fake world of reality? How will this help them in the business/real world? We are now competing for everything on a global level and we know that very soon English will be overtaken by Chinese as the primary language of the world.
I suspect that most of us had to find a job and contribute to the family. I started at 14 and have never stopped. Why do parents these days want to keep their children in a bubble and not have them understand the value of working for a pay cheque?
As parents we must do our part. Like many of us I’m a single father raising my girls half the time. My girls like your children have simple needs. They want to be loved. As a parent can we not fulfill this requirement? Don’t provide a nanny, video games, IPOD, or anything other than your time. Can we all make a pledge right now to do this..?
Lets start becoming involved with our children’s schools and voicing our opinions to move things back on track. We are falling behind everyday to the rest of the world. Start small but everyone needs to be involved if we are going to provide our children with the tools required in this new world!
Make it a great day!
By Kyle McGuffin
Let’s stop the participating Ribbons Campaign Once and for All!
In 2004 a study showed by 2050, he says, Chinese will continue its predominance, with Hindi-Urdu of India and Arabic climbing past English, and Spanish nearly equal to it.
Swarthmore College linguist K. David Harrison
Do you know there are more University educated students in India than we have people….Yet North America has the highest ranked Universities…?
What does this mean?
Think about our world today and how we receive information and digest information…..Does it make any sense that we have bricks and mortar schools that have a time schedules set for children to arrive home and work on the farm fields? When was the last time you watched kids mowing lawns and gardening after school…? LOL!
Our system needs to change.
I attended a volleyball tournament for my daughter who is in grade six. When the girl knocked the ball over the net the boy caught it and then tried to mimic a volley…What is going on people? Someone in the crowd shared that this is the new way so the kids have more fun…..? Excuse me? So now we are changing rules to make things easier for our kids…..? If we make things more easier for our kids they will never have a job vs. the rest of the world that have to work for food. What do our children receive when the do anything in school…..A ribbon! What happens to it? Left behind because are schools provide ribbons for showing up or going to the bathroom…..Enough with the ribbon mentality…Wrong! This house league mentality is destroying our children’s ability to compete on a global stage. Do you remember how great it felt when you received that big golden trophy because you gave blood and sweat and earned this trophy? Now we just give them out to everyone……NOT!
When did we sign up to shield our children from learning to win and achieve. Who likes to lose? When we lose we learn so the next time we win. That is our human nature. Why are we teaching our children a fake world of reality? How will this help them in the business/real world? We are now competing for everything on a global level and we know that very soon English will be overtaken by Chinese as the primary language of the world.
I suspect that most of us had to find a job and contribute to the family. I started at 14 and have never stopped. Why do parents these days want to keep their children in a bubble and not have them understand the value of working for a pay cheque?
As parents we must do our part. Like many of us I’m a single father raising my girls half the time. My girls like your children have simple needs. They want to be loved. As a parent can we not fulfill this requirement? Don’t provide a nanny, video games, IPOD, or anything other than your time. Can we all make a pledge right now to do this..?
Lets start becoming involved with our children’s schools and voicing our opinions to move things back on track. We are falling behind everyday to the rest of the world. Start small but everyone needs to be involved if we are going to provide our children with the tools required in this new world!
Make it a great day!
By Kyle McGuffin
Swarthmore College linguist K. David Harrison
Do you know there are more University educated students in India than we have people….Yet North America has the highest ranked Universities…?
What does this mean?
Think about our world today and how we receive information and digest information…..Does it make any sense that we have bricks and mortar schools that have a time schedules set for children to arrive home and work on the farm fields? When was the last time you watched kids mowing lawns and gardening after school…? LOL!
Our system needs to change.
I attended a volleyball tournament for my daughter who is in grade six. When the girl knocked the ball over the net the boy caught it and then tried to mimic a volley…What is going on people? Someone in the crowd shared that this is the new way so the kids have more fun…..? Excuse me? So now we are changing rules to make things easier for our kids…..? If we make things more easier for our kids they will never have a job vs. the rest of the world that have to work for food. What do our children receive when the do anything in school…..A ribbon! What happens to it? Left behind because are schools provide ribbons for showing up or going to the bathroom…..Enough with the ribbon mentality…Wrong! This house league mentality is destroying our children’s ability to compete on a global stage. Do you remember how great it felt when you received that big golden trophy because you gave blood and sweat and earned this trophy? Now we just give them out to everyone……NOT!
When did we sign up to shield our children from learning to win and achieve. Who likes to lose? When we lose we learn so the next time we win. That is our human nature. Why are we teaching our children a fake world of reality? How will this help them in the business/real world? We are now competing for everything on a global level and we know that very soon English will be overtaken by Chinese as the primary language of the world.
I suspect that most of us had to find a job and contribute to the family. I started at 14 and have never stopped. Why do parents these days want to keep their children in a bubble and not have them understand the value of working for a pay cheque?
As parents we must do our part. Like many of us I’m a single father raising my girls half the time. My girls like your children have simple needs. They want to be loved. As a parent can we not fulfill this requirement? Don’t provide a nanny, video games, IPOD, or anything other than your time. Can we all make a pledge right now to do this..?
Lets start becoming involved with our children’s schools and voicing our opinions to move things back on track. We are falling behind everyday to the rest of the world. Start small but everyone needs to be involved if we are going to provide our children with the tools required in this new world!
Make it a great day!
By Kyle McGuffin
Thursday, November 26, 2009
http://ping.fm/GRNIZ
Thanks Mitch, Ikea only using facebook and developing brand awareness by their customers. Brilliant!
Thanks Mitch, Ikea only using facebook and developing brand awareness by their customers. Brilliant!
Wednesday, November 25, 2009
Tuesday, November 24, 2009
Monday, November 23, 2009
http://ping.fm/uDkjU([chrisbrogan.com])&utm_content=
Start your mini revolution today. Chris give us somethings to think about.
Start your mini revolution today. Chris give us somethings to think about.
Saturday, November 21, 2009
What are you willing to risk in achieving your goals and dreams?
This question comes to us many times in our lives and we may have different answers depending on where we are in this journey of life. Folks its gut check time. How’s your family right now? Do you have a spouse or loved one out of work? Have you had to sell your house or make some major financial decision? It’s ok. Let’s not lose sight of what are the most important things in our lives. I graduated in 95 and have never had a bad time….really! For most of us we have never been in such a brutal state of economic hardship. Our grandparents were kids in the great depression and have vague memories.
So what do we do?
The first thing is do not worry. Worrying is crippling and will eventually kill you. I have a great friend of mine and his name is Sugan. He used to have a great question for me when I was having challenges in my life. “Can you live with it?” At the end of the day can you move on with your life? If you can’t fix the challenge can you seek help in overcoming the challenge? You must focus on the positive in everything you do. Don’t be afraid to fail. Failure breaths success and you can not achieve success with out failing. Stay focused on your goals. Do you write them down? I do and keep in my wallet so at any time when I become lost I can pull out and get focused. I started doing this in reaching my first major achievement. Playing for my country in soccer and participating in the 87 Jr. World Cup. My next major achievement was being the first person in our family to achieve a scholarship and to graduate with a University degree. My next achievement was landing employment with IBM and off I went into my technology career. Don’t let me mislead you I had many ups and downs along the way but my goals always kept me on track and if I did get knocked off track I could quickly find my way back to my goals. I found a great group on LinkedIn called Goal Achievers International. The gentlemen that started this group Phil Taylor has mastered these tips and is full of positive energy. Join these groups and surround yourself with people that have similar goals and dreams..
What is the alternative? When you wake up in the morning do you jump out of bed to make a difference or get up and wonder what your purpose is? If you’re not jumping start focusing on writing down your goals and get your life back on track. We always have at least two choices in our lives….Do nothing.. or do something... What choice are you going to make?
Don’t forget you are not alone and if you believe you can achieve anything you want.
Make it a great day!
By Kyle McGuffin
This question comes to us many times in our lives and we may have different answers depending on where we are in this journey of life. Folks its gut check time. How’s your family right now? Do you have a spouse or loved one out of work? Have you had to sell your house or make some major financial decision? It’s ok. Let’s not lose sight of what are the most important things in our lives. I graduated in 95 and have never had a bad time….really! For most of us we have never been in such a brutal state of economic hardship. Our grandparents were kids in the great depression and have vague memories.
So what do we do?
The first thing is do not worry. Worrying is crippling and will eventually kill you. I have a great friend of mine and his name is Sugan. He used to have a great question for me when I was having challenges in my life. “Can you live with it?” At the end of the day can you move on with your life? If you can’t fix the challenge can you seek help in overcoming the challenge? You must focus on the positive in everything you do. Don’t be afraid to fail. Failure breaths success and you can not achieve success with out failing. Stay focused on your goals. Do you write them down? I do and keep in my wallet so at any time when I become lost I can pull out and get focused. I started doing this in reaching my first major achievement. Playing for my country in soccer and participating in the 87 Jr. World Cup. My next major achievement was being the first person in our family to achieve a scholarship and to graduate with a University degree. My next achievement was landing employment with IBM and off I went into my technology career. Don’t let me mislead you I had many ups and downs along the way but my goals always kept me on track and if I did get knocked off track I could quickly find my way back to my goals. I found a great group on LinkedIn called Goal Achievers International. The gentlemen that started this group Phil Taylor has mastered these tips and is full of positive energy. Join these groups and surround yourself with people that have similar goals and dreams..
What is the alternative? When you wake up in the morning do you jump out of bed to make a difference or get up and wonder what your purpose is? If you’re not jumping start focusing on writing down your goals and get your life back on track. We always have at least two choices in our lives….Do nothing.. or do something... What choice are you going to make?
Don’t forget you are not alone and if you believe you can achieve anything you want.
Make it a great day!
By Kyle McGuffin
Friday, November 20, 2009
Thursday, November 19, 2009
Wednesday, November 18, 2009
Tuesday, November 17, 2009
http://ping.fm/Dadj5(Digital+Buzz+Blog)&utm_content=Google+International Want some measurable results? Now you have them.
Monday, November 16, 2009
How do we incorporate Social Media into our daily routine at work?
As an entrepreneur you can start today. As an employee of a company you may have social media tools blocked on your computer. You may have a manager always looking over your should because they do not know what to do. If this is the case you should start a group internally that demonstrates the value of collaboration. It could be a charity event, holiday event. Think about the reasons we congregate at work. Why do we have group meetings? The most basic is the top person in your company wants to share results with the team. It could be shareholder earnings announcements. They may want your support and want to share the challenge in person. For what ever reason group collaboration is always taking place. If it’s not the water cooler it’s some where. It is our human nature to associate with like minded individuals and collaborate. Once you demonstrate the power of group collaboration then you can start adding business content. If you have a major global event /project try a pilot using a fan page on Facebook and or twitter to keep people updated in the group. If you work for a global company this could become very powerful.
The corporate world has been trained to build silos and protect. However if you are the best at what you do how can it be duplicated with out YOU?! Start sharing and see the power of social media. You will have obstacles because this is a new paradigm for business. Your management team has been trained to keep you focused on the task. However, the payoffs are huge and the values of having employees that believe in themselves and know the company appreciates them are the foundations required to prosper in the new paradigm.
Go out there and make a difference. Start small and dream big today!
By Kyle McGuffin
As an entrepreneur you can start today. As an employee of a company you may have social media tools blocked on your computer. You may have a manager always looking over your should because they do not know what to do. If this is the case you should start a group internally that demonstrates the value of collaboration. It could be a charity event, holiday event. Think about the reasons we congregate at work. Why do we have group meetings? The most basic is the top person in your company wants to share results with the team. It could be shareholder earnings announcements. They may want your support and want to share the challenge in person. For what ever reason group collaboration is always taking place. If it’s not the water cooler it’s some where. It is our human nature to associate with like minded individuals and collaborate. Once you demonstrate the power of group collaboration then you can start adding business content. If you have a major global event /project try a pilot using a fan page on Facebook and or twitter to keep people updated in the group. If you work for a global company this could become very powerful.
The corporate world has been trained to build silos and protect. However if you are the best at what you do how can it be duplicated with out YOU?! Start sharing and see the power of social media. You will have obstacles because this is a new paradigm for business. Your management team has been trained to keep you focused on the task. However, the payoffs are huge and the values of having employees that believe in themselves and know the company appreciates them are the foundations required to prosper in the new paradigm.
Go out there and make a difference. Start small and dream big today!
By Kyle McGuffin
http://ping.fm/StQi7([chrisbrogan.com])&utm_content=Google+International
Chris gives us some great questions to think about. Have you set your social media strategy for your business?
Chris gives us some great questions to think about. Have you set your social media strategy for your business?
http://ping.fm/cFr4H([chrisbrogan.com])&utm_content=Google+International. When it comes to bridging the gap between Business and Social Media some great questions to think about. Do you have your social media strategy set?
Sunday, November 15, 2009
Thursday, November 12, 2009
Happiness comes from within!
What a world we have in front of us. Especially in North America, free of any wars and the ability to achieve anything we want. The internet allows us to reach global audiences. We have great educational institutions. So why do so many of us feel incomplete or not satisfied/happy?
Every day we are bombarded by media trying to sell us things that have no meaning and do not bring us any happiness. We are trained that we must have big houses and luxury cars because this sends a message to others we are successful. Why do we need to send out messages to others about our success if we are content with ourselves? Think about how many hours you spend each day doing the things you love. If you can’t say more than ½ your day I would say you have a challenge to get this balance right. Don’t make excuses. Do some soul searching and take control of your life. At the end of everyday who really can we trust to be there for us no matter what? For me this would be my family (my daughters) and close friends. Do you really think your current employer cares about you? In some cases you may have a great company that does focus on their employee’s wellness and understand balance in life. This is definitely not the norm these days.
So what can we do to take our life back? Do some soul searching. Think about in your everyday occurrence the people that really touch your soul. What do they do differently that makes them standout from the crowd? From the coffee shop, dry cleaner, gas station. Start focusing on what really matters too you and take everything in moderation. I speak from someone that got lost in what really matters. Fortunately I found my soul mate that has showed by example what life is all about. She spends the majority of her day giving wellness to her clients through exercise. I was focused on the wrong things and I now understand what’s important. We really all know deep down what’s important. Start today reaching out and take your happiness and don’t let anyone get in your way.
To living a fulfilled life, thanks Bobby-Jo for showing me the way.
By Kyle McGuffin
What a world we have in front of us. Especially in North America, free of any wars and the ability to achieve anything we want. The internet allows us to reach global audiences. We have great educational institutions. So why do so many of us feel incomplete or not satisfied/happy?
Every day we are bombarded by media trying to sell us things that have no meaning and do not bring us any happiness. We are trained that we must have big houses and luxury cars because this sends a message to others we are successful. Why do we need to send out messages to others about our success if we are content with ourselves? Think about how many hours you spend each day doing the things you love. If you can’t say more than ½ your day I would say you have a challenge to get this balance right. Don’t make excuses. Do some soul searching and take control of your life. At the end of everyday who really can we trust to be there for us no matter what? For me this would be my family (my daughters) and close friends. Do you really think your current employer cares about you? In some cases you may have a great company that does focus on their employee’s wellness and understand balance in life. This is definitely not the norm these days.
So what can we do to take our life back? Do some soul searching. Think about in your everyday occurrence the people that really touch your soul. What do they do differently that makes them standout from the crowd? From the coffee shop, dry cleaner, gas station. Start focusing on what really matters too you and take everything in moderation. I speak from someone that got lost in what really matters. Fortunately I found my soul mate that has showed by example what life is all about. She spends the majority of her day giving wellness to her clients through exercise. I was focused on the wrong things and I now understand what’s important. We really all know deep down what’s important. Start today reaching out and take your happiness and don’t let anyone get in your way.
To living a fulfilled life, thanks Bobby-Jo for showing me the way.
By Kyle McGuffin
Wednesday, November 11, 2009
Tuesday, November 10, 2009
http://ping.fm/kQBOa The Last Campaign: How Experiences Are Becoming the New Advertising. Customer testimonials always win. How will your company use Social Media tools to launch your next campaign?
Entrepreneurs can change the world, Thanks Marshall. Too all the entrepreneurs out there...Thank YOU! http://ping.fm/dsPpa
Twitter announced the ability to have lists!
So why do we care that we can use lists for Twitter?
Folks, it’s our human nature to make lists. Grocery store list, Christmas lists, Household lists. Our famous to-do lists….We love lists! Now we can group are interests for our community, business, and personal life on twitter in lists. Now we can see the power of following the content we find relevant to our needs. Now it’s not about what you had for breakfast it’s about what we want to achieve today and how we can leverage the power of our community to achieve your list.
Let me give you an example. Everyday we wake up and in most cases have a routine. Workout, eat, work, interact, eat, work, interact, eat, work interact, family time and go to bed. Now we have the power to share with our communities the challenges and success we have on a daily basis in many ways. Twitter now has some structure and we love structure. Some of you may say, SO WHAT! Somewhere along this daily journey we need to buy things. Studies show us we trust family and friends more than anything. So now we can quickly reach people we think matter and make decisions based on the feedback. All our experiences can be shared and will allow us to read, listen, ask questions and interact on subjects with like minded people in our community. The larger your following is on Twitter the more desirable you become to product owners.
Start thinking about your community and how you can use your Twitter lists.
Happy twittering!
By Kyle McGuffin
So why do we care that we can use lists for Twitter?
Folks, it’s our human nature to make lists. Grocery store list, Christmas lists, Household lists. Our famous to-do lists….We love lists! Now we can group are interests for our community, business, and personal life on twitter in lists. Now we can see the power of following the content we find relevant to our needs. Now it’s not about what you had for breakfast it’s about what we want to achieve today and how we can leverage the power of our community to achieve your list.
Let me give you an example. Everyday we wake up and in most cases have a routine. Workout, eat, work, interact, eat, work, interact, eat, work interact, family time and go to bed. Now we have the power to share with our communities the challenges and success we have on a daily basis in many ways. Twitter now has some structure and we love structure. Some of you may say, SO WHAT! Somewhere along this daily journey we need to buy things. Studies show us we trust family and friends more than anything. So now we can quickly reach people we think matter and make decisions based on the feedback. All our experiences can be shared and will allow us to read, listen, ask questions and interact on subjects with like minded people in our community. The larger your following is on Twitter the more desirable you become to product owners.
Start thinking about your community and how you can use your Twitter lists.
Happy twittering!
By Kyle McGuffin
http://ping.fm/AE2fh Twitter Lists are here and now we know how to use it. Do you have your Twitter account?
http://ping.fm/oKGRQ you started building your community? Why not? Mitch gives us some great tips from lessons learned. Thanks Mitch!
Sunday, November 8, 2009
http://ping.fm/Im18l
Folks if these videos do not inspire you to stay focused on your goals.....check your pulse. GREAT STUFF!
Folks if these videos do not inspire you to stay focused on your goals.....check your pulse. GREAT STUFF!
http://ping.fm/I8nJZ makes some great points to think about the next time someone asks for your presentation. Thanks Mitch.
http://ping.fm/2EIhx is gaining in popularity. Have you formulated your strategy to utilize this tool?
Saturday, November 7, 2009
http://ping.fm/YQSas will be the next internet entrepreneur? Common theme..Simplicity...fulfilling a Customer need!
http://ping.fm/t30Ba you hired your social media person for your business? Some guidelines to follow by John Moore. Year 2 focus on ROI.
Friday, November 6, 2009
Always great to end the week with great stories. Enjoy and have a great weekend! http://ping.fm/90x3u
Monopoly......You really believe you don't have to listen to your customers?
In an effort to survive as an entrepreneur in these challenging times I’m adjusting my business and go-to market strategy daily. As all business owners know assessing what is working and what’s not is a never ending process. For some reason in an effort to collect my accounts receivables I missed paying my bill last month to Bryans Fuel. I have been a customer since 2001. I’m on the plan where they just come and fill my tank and take it right out my chequeing account. Not a focus and did not realize this miss.
Do you think they called me? They not only did not call me they stopped the process and did not fill up my tank. This means for my two daughters and I we will have no hot water. Thankfully this took place when I did not have my daughters. Can you imagine….? So the other week I had three days of ice cold showers. I was very alert those mornings. LOL! When I went to the place to pay the guy I spoke with on the phone I could tell he was the guy that sat back in the office while people waited in line. Never checking to see if anyone needed help! Two girls worked the desk and both were tied up so it was a 20 minute wait. These people know that if we have an oil furnace we have know choice but to deal with these dictator processes. So when I paid them a partial payment they shared that they would send out a truck the next day. They did so this was a positive however since my tank was bone dry I required a service person to bleed my lines so another day went by. This process was really unacceptable and showed me how they deal with people that have been hit with financial hardship. Not good. He shared with me we are in business to make money. Almost like it’s about the money we could careless about the relationship.
After thinking over my options once the revenue starts flowing (pardon the pun) again I will be going with geo thermal and you know who I will not be calling to install. Bryan
Remember always give everything you have at anything you do and you will always see rewards.
Make it a great day!
By Kyle McGuffin
Thursday, November 5, 2009
Wednesday, November 4, 2009
Our world is changing faster than we can comprehend. Who will step up and be the worlds next leaders? If you believe anything is possible. http://ping.fm/FuXPZ
Tuesday, November 3, 2009
Monday, November 2, 2009
The Post-Recession Consumer
John Gerzema is the co-author of the book, The Brand Bubble. He spoke at TEDx KC about what the Post-Crisis Consumer will look like.
These 17-minutes will make you think differently about how you sell and market - especially when you consider that your consumers are no longer the same people they were prior to the recession: TEDx KC - John Gerzema: The post-crisis consumer.http://ping.fm/xpozf
John Gerzema is the co-author of the book, The Brand Bubble. He spoke at TEDx KC about what the Post-Crisis Consumer will look like.
These 17-minutes will make you think differently about how you sell and market - especially when you consider that your consumers are no longer the same people they were prior to the recession: TEDx KC - John Gerzema: The post-crisis consumer.http://ping.fm/xpozf
What has happened to Customer Service?
What has happened to Customer Service?
By Kyle McGuffin
My first job was working at a sporting goods store called East London Sports now called Source for Sports London. The best person I have ever seen in my career to this point in dealing with customer service issues is Colin Hopper who is one of the owners. Everyone that walked in the store asked for him by name “Hop”. Colin gave me my first job opportunity at 14 and he could not have been a better teacher of engagement. He had passion for what he did and he genuinely cared about each persons experience in the store. I remember watching him operate and saying I want to be like him. One day my moment happened, it was just before Christmas and guy in his 50’s just broke down in the middle of the store. He could not take the pressures of life and the holidays and lost it. It has happened too many of us I’m sure. I asked him if I could buy him a coffee and I left the store with him to walk across the road. He just needed to talk with someone and after we talked the man bought ski packages for his entire family (5 people). I actually drop in the store when I am in town and one time he was in there and he shook my hand and said he will never forget that cup of coffee and thanked me again. What was the lesson learned? Turn a negative situation into positive and you enforce your brand and loyalty. Value is earned not forced and must be created by listening and giving support when asked.
Now let’s talk about today’s customer service experience. In 2008 I purchased 4 Pirelli Sottozero tires with rims so I would be prepared for our winter. I leased a new car and wanted to be prepared for the winter. I live in a snow-belt area and shared this information with the sales person. I have learned that they are a high performance tire and supposed to be one of the best for snow. After my first winter was over I removed the tires and noticed that my front tires were really worn. I was shocked. So I reached out to Pirelli and spoke to the regional manager David Ortoli. I have never experienced such an interrogation in my life. It was like I was in Napoleonic law where you are guilty and have to prove your innocents. He actually informed me that this type of tire needs to be rotated every 6,000 km’s. Do you know anyone that rotates their tires in the winter? This tire clearly did not meet my needs. However, Pirelli would not accept any responsibility and for the first winter the car company stepped up and provided a new set at cost. Since we are getting close to winter I checked my tires and noticed that once again the tread of the tire that I had on the front are worn out and very much done.
When you are looking for a winter tire this season be aware of Pirelli Sottozero policies or lack of support or you will be buying new tires every winter.
Why does a manufacturer in this day and age not step up and work with their customer? Why was the dealership not trained on the key elements and wear of the tire? But the fact that they were not willing to take any responsibility in a transaction is unacceptable and has lost me as a customer for life.
Go above and beyond in everything you do and you will always see rewards.
Make it a great day!
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