Showing posts with label leadership. Show all posts
Showing posts with label leadership. Show all posts

Monday, August 8, 2011

Three Key Words to Corporate Success in 2011

Giving, Innovation, and Environment.

I believe these three words create success or failure in 2011 and beyond. Corporations that have always looked at how do we make or save money must start to develop teams and employees that will challenge and not fear standards and the status-quo. Push us to think differently. Realize that every one of us has the ability to create new and innovative products and services that will have a greater impact on bettering our lives and the environment we all interact in. Do we think shareholders will not ask for financial targets to be achieved because we are in a recession? NOT! That would not be acceptable.
Giving is the most important of these words. This will require a change in the entire outdated education system that was created back in WWII. Back then government wanted to train people to work in factories and follow the rules not engage in thought leadership. We must promote helping others succeed and achieve. When one child fails we all fail. This is not an individual challenge. This is our planets challenge. We must work together to give people what they need to be self sufficient and succeed. This mentality that employees need to be supervised and given detail books and manuals on what do to do and how is over. The books are outdated and so is this mentality. The training and curriculum must change that we can create the future innovations, products and services right here in Canada. We must promote thought leaders to find new ways that are more efficient and provide customers with easier to use products and services that can cure cancer fight obesity and start saving the environment. When animals become extinct we are next. We are losing animal species everyday. It’s a challenge for every human on this planet that we need to overcome.
Many corporations have started doing great work for charities and this should not stop. I see the future providing more opportunities for employees to give to the charity of their choice and run more user generated contests (UGC) that promote environment, innovation, and giving! Amazing award winning companies have solution out of the box like Filemobile UGC solutions. This is the next step on the journey. Engagement with our communities we have built and nurtured for the good of all humanity. We can all make a difference.

It’s our choice.

Let’s make the right choice.

Make it a great day!

By Kyle McGufffin

Saturday, June 18, 2011

What wakes you up in the morning?

What wakes you up in the Morning?

Listened to Bill Taylor (The co-founder of Fast Company is Bill Taylor. Taylor (who no longer works at Fast Company) has authored two best-selling business book (Mavericks At Work and Practically Radical), is a professor at Babson Collegeand a columnist for The Guardian newspaper.) speak at a function about the key thing that companies need to focus on and he believes this is creating an emotional connection with your community. The day of speeds and feeds are over. We must entice consumers by demonstrating that we have a unique and untraditional way to do things. So starting today dare to be different if you want a different outcome. Not only be different be incredible. Not only incredible be unforgettable.

Look at banking. A business that makes money on our money! Making record breaking profits on charging us more than the value we receive. We must revise our banking and not tolerate these fees. We need a bank to step up from the norm and demonstrate they want our business. Who will be first….? Who will dare to be different?

We look at Insurance companies receiving our monthly premiums for the day we die and allowing our loves ones to have access to the money….Great concept. Have you ever tried to reach someone in these institutions? Did you feel like they were doing you a favor? What happens when no one claims these funds? Do they try to find us? What happens when we miss a monthly payment...? Policy ends…Is this fair? This structure is not appropriate at this time. We want more flexibility and new services that meet today’s needs. Dare to be different. What insurance company has the guts to stand up and revolutionize the Insurance industry?

The truth is, every product or service has this opportunity right in front of them but elect to play it safe, no risk, but then no return.

Let’s see who demonstrates to the people they want our business. I will end this entry with two powerful statements/questions from Bill.

“Don’t limit what you know today by innovation to imagine.”

“Am I learning as fast as the world is changing?”

Make it a great day!

By Kyle McGuffin